Content Coordinator

United States
Full Time
Digital Marketing Team
Entry Level

Blue Corona is a technology-enabled digital marketing company that helps residential service businesses increase leads and sales. For each client, Blue Corona implements inbound internet marketing strategies such as pay-per-click (PPC) advertising, search engine optimization (SEO), website design and development, and marketing analytics services to measurably increase marketing performance.

As a Content Coordinator, you’ll be responsible for coordinating and supporting the execution and implementation of comprehensive website content strategies for multiple clients. Although the type of content you will coordinate and publish will vary month-to-month, it will typically include new web pages, informational blog posts, and rewriting existing web pages. Our clients require top-quality content that is executed on time and driven by a data-backed strategy. You will support the SEO analyst role to achieve this. 

Responsibilities 

  • Fulfill requests and updates on client websites, coordinating with the account managers, SEO analysts, and freelance copywriters to get the request completed accurately and on-time  
  • Manage a team of freelance writers to assign out content tasks
  • Provide instruction on freelance tasks so the content output achieves the initial marketing goal, and provide feedback and coaching when necessary
  • Ensure all projects are completed on time and deadlines are met
  • Ensure adherence to client and SEO industry standards for all requests/projects
  • Keep up-to-date on industry news, trends, and the ever-changing nature of digital platforms
  • Collaborate with multiple teams on marketing campaigns (teams include Account Management, Design, Web Projects, Web & Development, Social, Video, Paid Search, and more)

Experience 

  • Four-year college degree in communications, public relations, English, journalism, marketing, psychology, or related 
  • Exemplary organization and time management skills with the ability to handle multiple projects simultaneously
  • Strong critical and strategic thinking skills (demonstration of successful campaigns implementation preferred)
  • WordPress experience is a plus
  • Proficient in Microsoft Office, AP style, grammar, and efficient writing
  • Familiar with search engine optimization and SEO writing techniques
  • Familiar with project management software (ClickUp, Asana, Trello, ZenDesk, etc.) or a proven fast learner
  • Extreme attention to detail with respect to writing accuracy, grammatical correctness, etc., and no tolerance for errors
  • Strong work ethic and a "do whatever it takes to get the best job done" attitude
  • Experience as a copywriter or copy editor is preferred
  • Experience as a content or marketing coordinator in an agency setting is a plus
  • Experience writing/editing for the home services industry is a plus

Blue Corona Perks & Benefits 

  • Remote working environment
  • Quarterly bonus plan 
  • Generous paid time off 
  • Health/vision/dental coverage 
  • Health Savings Account with employer contribution 
  • Casual dress code 
  • Company 401(k) matching 
  • Company celebrations and events 
  • Company-branded swag 

About Blue Corona

Founded in 2008, Blue Corona is a full-service digital marketing agency helping residential service companies increase their leads and sales, optimize their marketing costs, and differentiate their brands online. Blue Corona was recently named one of Inc. 500 2021 Best Workplaces and Charlotte Business Journal’s Best Places to Work (large companies), is a member of the prestigious Inc. 5000 Hall of Fame, and is a Google Premier Partner.

Blue Corona is now a remote-first company, which means work outside of an office will be the primary working environment for most employees. Being remote-first also means the locations of our employees are intentional. but flexible. Blue Corona is authorized to do business in many, but not all, states. If you are not located in Eastern Standard Time, Central Standard Time or able to work from a state where Blue Corona is registered, you will not be eligible for employment.

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