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Content Marketing Specialist

As a Content Marketing Specialist, you'll be creating web content for various types of mostly B2C businesses. Although the type of content you write will vary, it will typically include everything from basic web pages and informational blog posts to email blasts and social media posts. Our clients require QUALITY content, so your skills must extend far beyond the ability to write a coherent sentence.

A lot of your focus will be on clients in the home services industry--think architects, plumbers, home remodelers, landscapers, kitchen designers, and more.  A background in these industries is a plus, but is not required. You must, however, be willing to learn about various types of home service industries and treat each client’s business as if it were your own!

Job Requirements

  • 4-year college degree in Journalism, Business, Communications or English (high GPAs and top-tier schools preferred)
  • Experience writing web content (or a fantastic portfolio, personal blog/website, etc.)
  • Extreme attention to detail with respect to writing accuracy, grammatical correctness, etc.
  • Strong work ethic and a "do whatever it takes to get the job done" attitude
  • Exemplary organization and time management skills with the ability to handle several projects simultaneously
  • Knowledge of/familiarity with search engine optimization (SEO) best-practices and techniques (proven experience increasing website traffic preferred)
  • Experience creating and managing strategic social media or email marketing campaigns
  • Comfort using and navigating analytical tools (experience with Google Analytics and Facebook Business Manager is a plus)
  • Advertising copywriting and/or writing for the home services industry is a plus

Benefits of Working for Blue Corona

We work hard, but we maintain a fun and family-like environment filled with social events, birthday celebrations, and free lunch EVERY Friday. Not only do we offer health, vision and dental insurance packages, our benefits include: 401k matching, a subsidized gym membership, HSA contribution, and generous holiday schedules and paid vacation time. We also love company swag (who doesn’t?). Our latest order consisted of Patagonia fleece jackets, Swell bottles, and Yeti tumblers. Don't you want to join our team before the next batch is ordered?

About Blue Corona

Founded in 2008, Blue Corona is a data-driven online marketing company that helps businesses accurately measure and track their advertising efforts to generate more leads and sales from the web. For each client, Blue Corona implements inbound internet marketing strategies such as pay per click (PPC) advertising, search engine optimization (SEO), online lead generation, ad tracking, conversion rate optimization, and website redesigns. Blue Corona was ranked on the 2012 Inc. 500 list and has placed on the Inc. 500|5000 every year since (2013, 2014, 2015, 2016, and 2017). The company has offices in both Gaithersburg, MD and Charlotte, NC.

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