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PPC Team Lead

 

Blue Corona is a technology-enabled digital marketing company that helps residential service businesses increase leads and sales. For each client, Blue Corona implements inbound internet marketing strategies such as pay-per-click (PPC) advertising, search engine optimization (SEO), website design and development, and marketing analytics services to measurably increase marketing performance.

 

As a PPC Team Lead at Blue Corona, you will be responsible for managing a team of Marketing Specialists as well as being an expert in the paid media world. You will manage the workflow and workload of your team, which includes but not limited to: Paid Advertising Campaigns on Google, Bing, Facebook, and LinkedIn. You will help solve challenges, resolve client issues, and develop new and effective strategies to be implemented within the department. To do this effectively, you must have your finger on the pulse of each team member, client, and our company's needs. It is vital that the PPC Team Lead is continuously looking for ways to improve processes, strategy, employee performance, etc.

Responsibilities 

  • Owning our paid media strategy and “playbook.” To be the leader, you have to understand your client inside and out.
  • Research and have a clear and in-depth understanding of the strategies that are effective for each individual vertical.
  • Develop the skills, leadership potential, and knowledge of the team through training, meetings, one-on-one’s and focusing on their personal growth.
  • Personally manage 5-10 clients every month

Experience 

  • 5+ years of work experience
  • 2+ years of management experience
  • 1+ years of experience in paid media
  • Knowledge and experience in running Google Advertising campaigns
  • Strong written communication
  • Able to leverage paid media to increase client's engagement and awareness
  • Innovation-oriented
  • Ability to analyze, gather and select information to recommend/find best possible solution
  • Makes intentional decisions quickly while using critical thinking
  • Can create coaching plans (for both soft & hard skills)
  • Loves paid advertising
  • Cares about the personal growth and success of others
  • Thinks outside-the-box
  • Organized
  • Willing to have difficult conversations when needed
  • Self-driven learner

Blue Corona Perks & Benefits 

  • Flexible/remote working opportunities 
  • Quarterly bonus plan 
  • Generous paid time off policy 
  • Health/vision/dental coverage 
  • Health Savings Account with employer contribution 
  • Casual dress code 
  • Company 401(k) matching 
  • Company celebrations and events 
  • Company-branded swag 

About Blue Corona

Founded in 2008, Blue Corona is a full-service digital marketing agency helping residential service companies increase their leads and sales, optimize their marketing costs, and differentiate their brands online. Blue Corona was recently named one of Inc. 500 2021 Best Workplaces and Charlotte Business Journal’s Best Places to Work (large companies), is a member of the prestigious Inc. 5000 Hall of Fame, and is a Google Premier Partner. 

Blue Corona is now a remote-first company, which means work outside of an office will be the primary working environment for most employees. Being remote-first also means the locations of our employees are intentional. but flexible. Blue Corona is authorized to do business in many, but not all, states. If you are not located in or able to work from a state where Blue Corona is registered, you will not be eligible for employment. 

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