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Marketing Analyst

As a Marketing Analyst, you will analyze client data, turn it into actionable insights, and ultimately help our clients grow.  The ideal team member will have the passion and drive to analyze data and develop insights to understand campaign results. You are detail-oriented, data-driven, and curious about finding out what happened to cause the results. We’re looking for someone who is a great team-player and wants to use the data to help drive better results for our clients.

Responsibilities

  • Track, report, and provide analysis on all performance metrics for marketing campaigns, this includes internal and external/competitor strategy analysis
  • Effectively communicate marketing performance to internal team members and clients, as needed
  • Provide actionable insights and analysis of campaign performance
  • Keep up to date with analysis and marketing best practices

Required Qualifications

  • Bachelor’s degree
  • Excellent attention to detail 
  • Strong internal and external communication skills
  • A desire to think strategically, proactively and creatively, focusing on innovative and measurable solutions
  • Strong work ethic and a "do whatever it takes to get the job done" attitude to deliver results in a fast-paced environment
  • Exemplary organization and time management skills with the ability to handle several projects simultaneously 
  • Ability to work with Microsoft Excel
  • Ability to work independently and within a team environment

Preferred Skills

  • 1 – 2 years of business analysis experience
  • Google Analytics certification
  • Google Ads (AdWords) certification
  • Agency experience
  • Digital marketing experience

Benefits of Working for Blue Corona

We work hard, but we maintain a fun and family-like environment filled with social events, birthday celebrations, and free lunch EVERY Friday. Not only do we offer health, vision and dental insurance packages, our benefits include: 401(k) matching, a subsidized gym membership, HSA contribution, and generous holiday schedules and paid vacation time. We also love company swag (who doesn’t?). Our latest order consisted of Patagonia fleece jackets, Swell bottles, and Yeti tumblers. Don't you want to join our team before the next batch is ordered?

About Blue Corona

Founded in 2008, Blue Corona is a data-driven online marketing company that helps businesses accurately measure and track their advertising efforts to generate more leads and sales from the web. For each client, Blue Corona implements inbound internet marketing strategies such as pay per click (PPC) advertising, search engine optimization (SEO), online lead generation, ad tracking, conversion rate optimization, and website redesigns. Blue Corona was ranked on the 2012 Inc. 500 list and has placed on the Inc. 500|5000 every year since (2013, 2014, 2015, 2016, 2017, and 2018). The company has offices in both Gaithersburg, MD and Charlotte, NC.

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